From November, 2011

Common Restaurant Mistakes Part II: Is your Menu a Money Maker?

Common restaurant mistakes

More than any other factor, your restaurant’s food and menu determine whether people will refer their friends and come back again.

Your menu defines your image and sets guest expectations. A strong one sells more product, describes your offerings in an appealing way, and reinforces your brand.

Avoid these 5 common mistakes to build an effective, money-making menu: Read more